LAND ROVER NORTH DADE AND LAND ROVER SOUTH DADE HOST ANOTHER ROVER ON THE ROCKS!

October 7th, 2022 by

North Miami, FL (October 3, 2022)Land Rover North Dade and Land Rover South Dade both divisions of Warren Henry Auto Group hosted their annual Rover on the Rocks event on October 1st and 2nd, 2022.  Held within the Sole Mia development on a vacant parcel of land, this off-roading event entails constructing a custom-built, all-terrain course where guests can test their driving skills and see first-hand the full capabilities of what a Land Rover can do. Clients are given the option to either drive their own car or choose from a range of Land Rover models from the dealerships.

Since 1987, a variation of this event has been held, and each year the event grows and improves in its overall quality and feel. This year, over 400 Land Rover clients attended the event making this the largest Rover on the Rocks event that the company has hosted.

On the Rocks is one of the company’s biggest events, and is especially meaningful to its Chief Executive Officer, Warren Zinn. Both of his children, Larry Zinn, Executive General Manager of Warren Henry Auto Group, and Katy Zinn, The Retail Merchandise Manager of the company, have been attending this event with their father since a young age and it was important that the event continue to be celebrated in the right way. “First and foremost, we do this for the passion of the brand,” said   Warren. “The day is centered around adventure and showcasing the full capabilities of a Land Rover, but it’s also about sharing memorable experiences with family and friends.”

This year, the event was safari-inspired, embracing the Land Rover brand’s true off-roading nature. The hospitality tent provided an air-conditioned environment where guests could shelter from the sun, relax in a comfortable environment, and explore the new 2023 Range Rover Sport and Range Rover SV Autobiography, which were on display. Throughout the day, catered meals were offered to guests and a DJ spun upbeat music. The morning sessions on Saturday and Sunday had a steady, smooth flow with many clients enjoying the track with their children. The course featured various obstacles like steep ascents and descents, side-tilts, log and stream crossings, rock crawls, and boulders. For those children who were too young to go out on the course, they kept busy back at the tent with their own activities including a mini off-road track constructed just for them.

We are thrilled with this year’s turnout,” said Larry Zinn, Executive General Manager of Warren Henry Auto Group. “This is a testament to the strength of the Land Rover brand and its product.

Land Rover North Dade and Land Rover South Dade are proud to host another Rover on The Rocks event and appreciate all the positive feedback from their clients.

About Warren Henry Auto Group

Warren Henry Auto Group, founded in 1976, is one of the most longstanding automotive dealerships in Florida. Their reputation is built on quality, community support, and employee appreciation. Warren Henry Auto Group carries a variety of vehicle brands such as Jaguar, Land Rover, INFINITI, Audi, Lamborghini, Bugatti, Hennessey, Koenigsegg, Toyota, Ford, Lincoln, Chrysler, Dodge, Jeep, RAM, Icon, and Vespa. Warren Henry Auto Group’s corporate office is located at 2300 NE 151st Street in North Miami. For more information, call (305) 690-6006 or visit www.warrenhenryauto.com.

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